12-Part Sales Course
Master the art of closing cold leads with our comprehensive video training that transforms your sales approach from hoping to knowing – giving you the exact frameworks, scripts, and mindset shifts needed to convert strangers into high-ticket clients
- Double your cold lead conversion rate with proven closing techniques designed for B2B founders
- Get fill-in-the-blank templates and scripts that turn awkward cold calls into natural conversations
- Build confidence in discovery calls so you actually enjoy the sales process instead of dreading it

Turn Every Cold Lead Into a Real Opportunity
Most founders excel at closing warm leads but struggle when prospects don’t know them yet. This course exists because finding message-market fit and generating leads means nothing if you can’t close them. We’ve distilled years of B2B sales experience into a step-by-step system that bridges the gap between cold outreach and signed contracts – ensuring every lead our services generate actually converts into revenue for your business.
- Sales mindset training
- Discovery call templates
- Strategy call frameworks
- Objection handling scripts
- Follow-up sequences
Only 2% of cold leads result in a sale, while warm leads convert at 20-30% – yet most founders use the same approach for both. This massive gap exists because cold prospects require a fundamentally different sales process, one that builds trust from zero rather than leveraging existing familiarity.


Why This Matters for Message-Market Fit?
Your message-market fit isn’t just about what you say in outreach – it’s about maintaining that alignment through every touchpoint. This course ensures your sales conversations reinforce the same value propositions that got prospects interested, creating a seamless journey from first contact to closed deal. Without proper sales skills, even perfect messaging falls apart when you get on the phone.
